Why you need a personal brand

Notes on self identity

Self-expression.

A brand to express your thoughts and feelings. This brand will be the start of how you present yourself in the ever-massive world on the ever-expanding internet. 

Experimentation.

Do not take it too seriously, unless you want to. Use this opportunity for experimentation, development and self-actualization. You can do anything you want, at the start at least. Try out things. Don't be afraid. 

Adaptability.

When building your self-identity, it starts with the logo. For a logo, being recallable is one of the most important parts. But there is another direction you can take, adaptability. A logo can also be adaptable, evolve alongside you. Be expressive.

Consistency.

It will make you consistent, whether it is a personal website, product, service or all of it. Having a brand will make you more accountable and consistent, which is the key to being successful with your goals.

Don't think too hard, start first.

Suggest me an interesting read

harshitbeni.com is my internet home and a repository of my works, experiments in product & interfaces.


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This is v3, made with Framer


I am open to new projects, collaborations and non-profit work.

See some of the interesting things I have been designing at my work page


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